Yahoo! Developer Stuff Advertainment. "Tribal Platform" idea. Is interesting, and probably a good approach. They are trying hard at community development and the tribe metaphor. "Design tribe" and "Development tribe" and how you design interaction in this.
Heh, I'll call it "working class interface" as it sure as heck isn't rich, but it is a siginficant step up from stateles web interaction.
Back to Yahoo! guy. "Interactive patterns of attention." Immediacy -- autocomplete, livesearch, etc. He is trying to name patterns of interaction and create shared concept. Pattern as basis for shared concept and definition. [me] Pattern is popular term for definition of abstract idea[/me]. "If done correctly [ajax stuff] can be really annoying, eh, if done incorrectly."
"get rid of boundaries" infinite scrolling, search without paging from the live demo earlier, etc. 'Light footprint' -- ointeraction as subset of total interaction.
[me] be nice to finally get rid of the wizard and replace with an unstructured in time interaction coordinated visually instead of temporally.[/me]
Transitions to indicate relationships between elements ans symmetry of action (if it flows one way it can flow the other way). He mentioned microformats. Why micro? Sheesh, the word "schema" is too overloaded maybe? Ugh, the fight for names and the ego of creating the name.
Back to talking about creating a common vocabulary and patterns as a basis for common vocabulary (which is correct). Ugh, dislike this soundbite "surfacing a vocabulary." They have some smart DHTML hackers. Ah, cool the Yahoo UI stuff is BSD license. Kept meaning to look up what it was.
He's finished, nice talk.
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Dyson was good. Too dense to comment on live though.
Presumably search engines use the feedback loop created by which result is the exit point of a search?
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New keynote, attention economy stuff. Think of the world as a MMORPG called "Western Culture". There are three levels, 1) Feudal, 2) something else (Market/Money/Industrial) 3) attention economy. Grr, speaker is good, moves fast, hard to take notes. Level is of game, not of player. Interesting analogy. Going to go pay attention.
How much of this attention economy stuff is really a stage of industry maturity? Hollywood started focusing on stars how long after (not necesarily as time, but as maturity level possibly?) movies got started did the industry being driven by stars emerge? How about corporations and big-name capitalists? I wonder if it is a factor of the industry becoming complex enough that in order to manage it people abstract out totems which become associated with people (stars) or companies (stars) or whatever serves as the focal point of attention for the movement.
When we talk about complex things we need representative entities so they emerge as the field in which the complexity grows hits a point where it is A) sufficiently complex that the majority cannot comprehend it all, and B) enough people care about the field that there is a majority of non-specialists paying attention. Anyway, I will shut up, but I think there is no economic phase shift occuring, but there is certainly a growth in the engineering industry, and possibly the science industry.
Interesting that I use "industry" there. Anyway, time to shut up again, Dyson is starting =)
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Got to ETech late last night, and sat through the advertainment talks this morning. Oddly, this is my first O'Reilly conference. Suggestion, if you charge over a thousand dollars for a conference, you shouldn't give a medium conference T-shirt to a 6'1", 200 lb guy and you should have munchies at the mid-morning coffee break. Inexpensive and free conferences can do it, so can expensive big conferences =)
I am all bitter lately, kind of weird. That said, here is some more =) If you are going to geta fifteen minute "keynote" (product pitch) do your prep work so you look good on stage. The Plum guy was good, but despite having some really cool ideas, the EVDB guy presented really poorly. The ideas were cool, but good gracious, be ready for your talk!
Joel Spolsky's talk was great. He is perhaps more caustic in person than on the web. I have a different proposal for why everyone uses blue and green on their sites, however -- it is because those two colors represent about 70% (this statistic is vaguely remembered, but technically made up, if I had bandwidth I'd go find a source, oh well) of people's favorite colors. Blue is the most common favorite color, green is the next most common. People always tend towards blue and green. Arial, also, isn't used because it is used at Google, but because it is a font which renders well in most browsers (thank you Microsoft) and most importantly, is on basically every computer connected to the intertron.
I want to look at Plum to see how they are going to manage the exponential endpint problem. The EVDB sticker and demand stuff is validation of another idea, that embedded badges are the api's of the masses.